The Restaurant Business Is Tough. Unless You Know How To Keep Your Customers Coming Back!

What does it take to build a single restaurant into 430 locations and franchises around the world? A little ingenuity and a whole lot of chutzpah.

Hooters, Inc. was incorporated in Clearwater, Florida, on April 1, 1983, by six Clearwater businessmen: Lynn D. Stewart, Gil DiGiannantonio, Ed Droste, Billy Ranieri, Ken Wimmer and Dennis Johnson. The date was an April Fools’ Day joke because the original six owners believed that their prospect was going to fail.

Their first Hooters restaurant was built on the site of a former rundown nightclub that had been purchased at a low price. So many businesses had folded in that particular location that the Hooters founders built a small “graveyard” at the front door for each that had come and gone before them. This story is fascinating and not over yet ( hit the next page).